Company Fishing Day

My job last Thursday was to go fishing. Simple as that. And the same was true for every other employee of PRADCO-Fishing, which owns and operates Rebel Lures, YUM Bait Company, Bobby Garland Crappie Baits, Heddon Lure and a host of other great fishing lure companies — all found at Lurenet.com

Quite a few people get to tie in fishing with work, whether regularly as a guide or tournament angler or on occasion for entertainment, gear testing or maybe some as aspect of marketing in the fishing industry. 

I’m one of those folks, as a content producer. Part of my job is to get photos and video of fish, fishermen and fishing lures and to write about the same subjects. Consequently I get to spend a reasonable amount of time in a stream or someone’s boat, “researching” and gathering content.

Thursday was different, though, as is one day around this time every year. It wasn’t about gathering content or trying new lures. It was all about enjoying a day of fishing. 

Every year, the company has “PRADCO Fishing Day,” and everyone in the company, whether they work on accounting, manufacturing, sales, marketing or somewhere else, leaves the regular job behind and goes fishing. For some, a couple of hours is enough. Others fish all day. Either works. The only requirement is for everyone to send in a photo of themselves fishing.

Fishing day is always scheduled near a holiday weekend to allow for a nice long break. For PRADCO, this day is inortant for a couple of reasons. First, it’s a gift to employees that shows appreciation. Second, it makes sure that everyone has a least a little exposure to what we do as a company.

I had spent the first half of the week out, doing some of the kind of on-water stuff that’s more common to me, and had spent time in a few different creeks and small rivers and on Lake Guntersville. In short, I had already gotten to fish quite a bit and had been away from home for three days. Therefore I chose a simple and close-to-home plan, wading a section of the Chattahoochee River and fishing for whatever bit. 

I caught a handful of fish of four different species and had a delightful time. Sincere thanks to PRADCO for offering a fishing day!

If you want to see how I spent my morning, visit Fishing on Foot on YouTube and check out “My ONE JOB was to go Fishing.”